Trademark Watch and Brand Monitoring
Registration is the beginning, not the end. Someone files a similar mark every week — and if it publishes in the Journal and nobody opposes it within four months, it becomes a registered right you then have to litigate against.
- Weekly scan of new filings in your classes
- Trade Marks Journal publication alerts
- Marketplace and domain misuse monitoring
- Opposition-window deadline tracking
- Government fee from
- Varies
- Our fee from
- ₹9,999
- Typical timeline
- As needed
Why watching matters more than most people realise
The Trade Marks Registry does not police your rights for you. Examiners cite earlier marks inconsistently, and plenty of similar applications get through examination without your mark ever being raised. The four-month opposition window after Journal publication is your cheapest and most effective chance to stop them.
Miss that window and your options narrow sharply. Once a conflicting mark registers, you are looking at a rectification petition or an infringement suit — proceedings measured in years and lakhs rather than months and thousands.
Watching also covers ground the Registry never touches: sellers listing counterfeit goods under your brand on marketplaces, lookalike domains, social handles impersonating you, and companies incorporating under names confusingly close to yours. Each of these erodes brand value quietly until someone is actively looking.
What trademark watch gives you
The practical advantages, not the marketing version.
Catch conflicts in the opposition window
Weekly Journal monitoring means you learn about a conflicting mark while opposition is still available.
Cheaper than litigation
An opposition costs a fraction of an infringement suit or a rectification petition after registration.
Marketplace enforcement
Counterfeit and lookalike listings identified on Amazon, Flipkart and Meesho for takedown action.
Domain and handle monitoring
Lookalike domain registrations and impersonating social accounts flagged as they appear.
Deadline docketing included
Renewal dates, opposition windows and response deadlines tracked across your whole portfolio.
Actionable alerts, not noise
Every alert comes with a risk rating and a recommended action — not a raw database export.
The process, step by step
Every stage, with realistic timelines — including the ones that depend on the registry rather than on us.
- 12–3 days
Portfolio set-up
We record your marks, classes, key competitors and the goods you care about protecting.
- 2Ongoing
Continuous monitoring
Automated weekly scans of new applications, Journal publications, MCA company names, domains and marketplace listings.
- 3Weekly
Analyst review
Hits are reviewed by an IP professional so you receive genuine conflicts, not every superficially similar string.
- 4Within 48 hours
Alert and recommendation
You receive an alert with the conflicting mark, its status, the applicable deadline and a recommended action.
- 5As needed
Action, if you choose
We file the opposition, send a cease-and-desist, or submit the marketplace takedown — on your instruction.
What you need to provide
Have these ready and the filing moves quickly. We tell you if anything is missing before we start.
What we need to set up watching
- Your trademark registration or application numbers
- Classes and goods or services you want monitored
- Key competitor names, if you want them tracked
- Your domains and official social handles
- Marketplaces you sell on
What you receive
- Weekly watch report with new conflicting filings
- Journal publication alerts inside the opposition window
- Marketplace and domain misuse flags
- Deadline calendar for renewals and responses
- Recommended action for every flagged item
Transparent professional fees
Fixed fees, quoted upfront. Government fees are charged at cost and shown separately on every invoice.
Watch Basic
Monitoring for a single mark in up to two classes.
- Monthly new-filing scan
- Journal publication alerts
- Renewal deadline tracking
- Email alerts with risk rating
Watch Pro
Weekly monitoring across your marks, plus marketplace cover.
- Weekly filing and Journal scans
- Up to five marks across all classes
- Marketplace listing monitoring
- Domain and social handle alerts
- MCA company-name monitoring
- WhatsApp alerts with recommended action
- Quarterly portfolio review call
Enterprise Watch
For portfolios, franchise networks and multi-brand groups.
- Unlimited marks and classes
- Daily monitoring with custom rules
- Dedicated analyst and escalation path
- Cease-and-desist drafting included
- Marketplace takedown handling
- Custom reporting to your legal team
Questions we get asked
If your question is not here, send it over — we answer directly rather than routing you to a form.
Why do I need a watch service if my mark is registered?
How quickly will I hear about a conflicting mark?
Does watching include marketplace counterfeits?
What action can I take when a conflict is found?
Can I watch marks I have not registered yet?
Still unsure? Book a free consultation and we will tell you honestly whether this is the right service for you.
Ready to start your trademark watch?
Talk to an IP professional first. No obligation, no sales script — just a clear view of where you stand and what it will cost.