IP protection for Chowk's handicrafts, jewellery and heritage trade businesses
Chowk's old-city market is built on craft and heritage trades — chikankari, jewellery, zardozi, and handicrafts sold under names and designs that took years to become recognisable. For this kind of business, the product's look and the brand name are the actual value, which makes design registration alongside trademark protection worth considering, not trademark alone.
What Chowk businesses ask for most
“For a handicrafts business, the brand name and the look of our products are the whole value. They handled our company registration and trademark together and made sure both were actually enforceable, not just filed.”
Sweety Sharma
Director, Vishnukanta Handicrafts Pvt. Ltd.
Questions from Chowk businesses
Do I need to visit an office to file from Chowk?
Is the process different for a business in Chowk compared to elsewhere in Lucknow?
What does it cost?
Tell us what you are protecting
A short conversation with an IP professional who already knows Chowk. No obligation, and we will say so if you do not need a filing yet.
